Values

Three values, repeated until they hold.

i.

Honesty over hype.

We don't pad features, we don't fake metrics, and we don't promise what we won't ship. A free tool is free. A beta is a beta.

ii.

The user is the boss.

We design for actual people with actual constraints. Accessibility, performance, and clarity come before flashy animations.

iii.

Craft over cadence.

We'd rather ship four things a year that we're proud of than twenty that feel like everyone else's.

Mission

Make the web a place of joy again.

Our mission

To create digital products that empower individuals and organizations while maintaining the highest standards of ethics and craftsmanship.

The team

We are a small but mighty collection of designers, developers, and dreamers who love the craft as much as the result. We collaborate asynchronously across timezones and ship from cafes, kitchens, and co-working spaces in the Philippines and beyond.

History

A short, honest history.

  1. 2022

    The studio is born

    A handful of small apps, all of which solved our own problems. They became TheIndieVelopers.

  2. 2023

    The first tool ships

    IndieMarkDown goes live as a public tool. The "sticky URL" trick was born out of "I just want to share this draft with my coworker".

  3. 2024

    Indie Calorie Tracker joins the Play Store

    Our first consumer app. Free, no ads, and powered by the user's own AI key.

  4. 2025

    The browser suite

    IndieLinkTrim, IndieCSV, and Indie ID Revealer launch. Tools that earn their keep on power-users' pinned tabs.

  5. 2026

    The modern refresh

    You are here. The whole studio gets a confident, considered refresh — same tools, sharper edges.

We're always looking for new challenges and partners.

Get in touch